Menu

For Brands & FMCG

See what sells in township stores, run campaigns you can verify at the till, and grow the stores that carry your products.

Today a brand has little product-level data on what sells in township stores, no reliable proof that a promotion reached the shelf, and no simple way to run an activation across thousands of independent shops. kasiPOS closes those three gaps from the shop counter.

What you can do

What kasiPOS gives you

  • See sell-through

    Units by product and pack size, the price shoppers actually pay, and where your products move and where they do not.

  • Verify a promotion at the till

    The shop validates each coupon at the point of sale and confirms the quantity bought, so you know the promotion reached a shopper.

  • Reward the store and the shopper

    Both earn rewards for taking part. Rewards are redeemed for digital products, so no cash changes hands.

  • Grow the stores that carry you

    Use enterprise and supplier development budgets to digitise and grow the stores that sell your products.

How it works

Follow it through the chain

Follow a brand campaignPromotions verified at the till
  1. The brand

    A brand chooses the products, the incentives and a budget.

  2. The shops

    Stores are invited by WhatsApp or SMS and load campaign stock.

  3. The shopper

    A shopper requests a coupon by app, SMS or WhatsApp.

  4. At the counter

    The shop validates the coupon at the till and confirms the quantity bought.

  5. The brand

    Store and shopper earn rewards, and the brand watches the campaign as it runs.

    Stores, shoppers, units sold, budget used and geography.

Follow one saleOne sale, value in several places
  1. At the counter

    A shopper buys cooking oil and pays cash.

    The shop rings it up on a phone, with or without a connection.

  2. The shop

    Stock drops, and the app flags that oil is running low.

    The owner reorders from the same app.

  3. Nearby shops

    The reorder joins a group buy.

    The price improves as more stores commit.

  4. The supplier

    Many small orders arrive as one pooled order.

    Volume that can be planned for.

  5. The brand

    The sale counts toward a campaign, verified at the till.

    It also shows up in sell-through by product, price and area.

  6. The shop, again

    The sale adds to a trading history that verifies the store.

    Partners use that history to choose who to work with.

On the platform

What you work with

  • The point of sale records every sale by product, online or offline.
  • A master product catalogue holds brand and product data shared across stores, so sales can be compared.
  • The operator console manages stores, products and brands.
  • Brand campaigns verified at the till, with shopper coupons and rewards.
  • The brand insights view: sell-through, price points, geography and campaign results.
  • Store verification that grows with trading history.

Your first step

Tell us where you fit

Bring a real launch or promotion, and tell us which sell-through views matter to you. We will set up your first campaign and insight report around them.